Views: 0 Author: Site Editor Publish Time: 2026-03-17 Origin: Site
In recent years, the booming pet economy has driven explosive growth in pet trading.
From online livestreaming to offline stores, consumers have more channels than ever to buy pets.
But behind the prosperity, frequent disputes and health risks — such as “sick week pets” and “misrepresented pets” — have seriously eroded trust.
As “pets are family” becomes common sense, can the market live up to that responsibility?
What do buyers really care about? How can industry trust be rebuilt?
This article is based on the 2026 Pet Industry White Paper and public reports.
Health (76.6%)
The top concern: disease status and vaccination records.
Appearance & Pedigree (47.8%)
Breed, look, bloodline and genetics.
Health Protection Agreements (33.2%)
Post‑purchase health guarantees.
Health problems (68.3%)
“Sick week pets”, inherited diseases and unvaccinated pets.
False advertising & misrepresentation (58.9%)
Huge differences between advertised and actual pets.
Unclear origin & illegal breeding (53.2%)
Lack of after‑sales protection (49.8%)
Third‑party health insurance (66.3%)
15‑day health guarantee period (62.7%)
Pet genetic testing (46.9%)
Escrow payment for transactions (38.3%)
Lifetime medical consultation (31.7%)
Online “cloud pet selection” livestreaming (25.9%)