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  • The Next Decade of the Pet Industry: Warmth or Cruelty?
    The Next Decade of the Pet Industry: Warmth or Cruelty?
    2026-02-09
    The pet industry’s prosperity hides the anxiety of the upcoming pet aging wave in China, with over 30 million senior pets facing survival challenges. Fearing the abandonment of senior pets due to lost "value", the author calls for building an age-adapted product system, professional services and community care networks, emphasizing the industry’s responsibility to respect the full life cycle of pets and realize a warm human-pet coexistence.
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  • How Office Workers Can Raise a Kitten Well: Master These Tips!
    How Office Workers Can Raise a Kitten Well: Master These Tips!
    2026-02-05
    This guide shares practical tips for office workers to raise a healthy kitten, covering breed selection, feeding/water supply, window/home safety, enrichment, litter/kibble choice. It focuses on low-effort, high-effect care adapted to busy work schedules, emphasizing daily observation and responsible preparation for a happy cat-human life.
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  • Why Young People Today Love Raising Pets: It’s Actually a Spiritual Anchor
    Why Young People Today Love Raising Pets: It’s Actually a Spiritual Anchor
    2026-02-05
    Young people today love raising pets not just for companionship, but because pets act as a low-cost spiritual anchor and emotional substitute — a response to the high costs of human relationships (marriage, friendship) and pervasive loneliness. This fuels the pet economy’s boom, with emotion-centric services leading growth, raising urgent societal questions about youth’s emotional needs.
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  • 2025 Pet Economy Booms: Young People Spend More on Pets Than Themselves
    2025 Pet Economy Booms: Young People Spend More on Pets Than Themselves
    2026-02-04
    The 2025 Chinese pet economy is booming with a projected market scale of 811.4 billion yuan, as young people spend more on pets than themselves. Driven by emotional bonding, it evolves into precision nutrition, smart pet care and full-chain services, with policy and capital support while facing standardization and core technology challenges.
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